Data protection
––––––––––––––––––––
Privacy Policy
––––––––––––––––––––
1) Introduction and contact details of the controller
1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data is any data that can be used to personally identify you.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Marin et Marine Hebel & Hebel GbR, Sanderstraße 13, 12047 Berlin, Germany, Tel.: +49 (0) 30 92 15 22 98, E-mail: hello@marinetmarine.com. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
1.3 The controller has appointed a data protection officer, who can be reached as follows: "Caroline Hebel, Dunckerstraße 11, 10405 Berlin"
2) Data collection when visiting our website
2.1 When using our website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the page server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing takes place in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to us), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.
3) Hosting & Content Delivery Network
3.1 Shopify
For the hosting of our website and the display of page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify").
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.
All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
In the case of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
3.2 Cloudflare
We use a Content Delivery Network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA
This service enables us to deliver large media files such as graphics, page content, or scripts faster via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
4) Cookies
In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files placed on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device for a longer period and allow page settings to be saved (so-called "persistent cookies"). In the latter case, you can check the storage duration in the overview of your web browser's cookie settings.
Insofar as personal data is also processed by individual cookies we use, the processing is carried out in accordance with Art. 6 (1) lit. b GDPR either for the performance of the contract, in accordance with Art. 6 (1) lit. a GDPR in the case of consent granted, or in accordance with Art. 6 (1) lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.
You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.
Please note that if cookies are not accepted, the functionality of our website may be restricted.
5) Contacting us
5.1 Judge.me
For review reminders, we use the services of the following provider: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom
Exclusively on the basis of your explicit consent in accordance with Art. 6 (1) lit. a GDPR, we transmit your e-mail address and, if applicable, other customer data to the provider so that they can contact you with a review reminder via e-mail.
You can revoke your consent at any time with effect for the future by notifying us or the provider.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
In the case of data transfer to the provider's location, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
5.2 In the context of contacting us (e.g. via contact form or e-mail), personal data is processed – exclusively for the purpose of processing and answering your request and only to the extent necessary for this.
The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 (1) lit. f GDPR. If your contact is aimed at a contract, an additional legal basis for the processing is Art. 6 (1) lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory storage obligations to the contrary.
6) Comment function
As part of the comment function on this website, in addition to your comment, information about the time the comment was created and the commenter name you selected will be saved and published on this website. Furthermore, your IP address will be logged and stored. This storage of the IP address is for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a comment. We need your e-mail address to get in touch with you if a third party should object to your published content as illegal.
The legal bases for the storage of your data are Art. 6 (1) lit. b and f GDPR. We reserve the right to delete comments if they are objected to by third parties as illegal.
7) Data processing when opening a customer account
In accordance with Art. 6 (1) lit. b GDPR, personal data continues to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can see which data is required for opening an account from the input mask of the corresponding form on our website.
Your customer account can be deleted at any time and can be done by sending a message to the aforementioned address of the controller. After your customer account has been deleted, your data will be deleted, provided that all contracts concluded through it have been fully processed, no statutory retention periods stand in the way, and no legitimate interest on our part for further storage continues to exist.
8) Use of customer data for direct marketing
8.1 Subscription to our e-mail newsletter
If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your e-mail address. Providing further data is voluntary and is used to address you personally. For the delivery of the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter once you have expressly confirmed your consent to receive it by clicking on a verification link sent to the e-mail address provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. In doing so, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any potential misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter is used strictly for the intended purpose.
You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After you have unsubscribed, your e-mail address will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.
8.2 Our e-mail newsletters are sent via the following provider: Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.
Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on your data provided during newsletter registration to this provider in accordance with Art. 6 (1) (f) GDPR, so that they can handle the newsletter delivery on our behalf.
Subject to your express consent in accordance with Art. 6 (1) (a) GDPR, the provider also carries out a statistical success analysis of newsletter campaigns by means of web beacons or tracking pixels in the sent e-mails, which can measure open rates and specific interactions with the content of the newsletter. Device information (e.g., time of access, IP address, browser type, and operating system) is also collected and evaluated, but not merged with other data sets. You can revoke your consent to newsletter tracking at any time with effect for the future.
We have concluded a data processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.
In the case of data transmission to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
8.3 SMS marketing
On our website, you have the option to subscribe to SMS notifications regarding current offers, promotions, and information about orders placed.
The only mandatory information required for sending SMS notifications is your mobile number. Providing further data is voluntary and is used to address you personally.
For sending SMS messages, the so-called double opt-in procedure is used, which ensures that promotional SMS messages are only sent to you after you have expressly confirmed your consent to receive SMS by clicking on a verification link sent to the mobile number provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. When registering for SMS delivery, the date and time of registration are also stored in order to be able to trace any potential misuse of your mobile number at a later date. The data collected during registration is used exclusively for the purpose of promotional outreach via SMS messages.
You can unsubscribe from the SMS service at any time by sending a corresponding message to the controller mentioned at the beginning and thus revoke your consent with effect for the future. After unsubscribing, your mobile number will be immediately deleted from the mailing list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.
8.4 WhatsApp newsletter
If you subscribe to our WhatsApp newsletter, we will regularly send you information about our offers via WhatsApp. The only mandatory information for receiving the newsletter is your mobile number.
To receive the newsletter, you add our provided mobile number to your mobile device's contacts and send us the message “Start” via WhatsApp. By sending this WhatsApp message, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR for the purpose of sending the newsletter. We will then add you to our newsletter distribution list.
The data we collect when you sign up for the newsletter is processed exclusively for the purpose of promotional outreach via the newsletter. You can unsubscribe from the newsletter at any time by sending us the message “Stop” via WhatsApp. After unsubscribing, your mobile number will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.
Please note that WhatsApp Business obtains access to the address book of the mobile device we use for this purpose and automatically transmits phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA.
For sending our WhatsApp newsletter, we therefore use a mobile device in whose address book only the WhatsApp contact data of our newsletter recipients is stored. This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transmission of their WhatsApp phone number from the address books of their chat contacts in accordance with Art. 6 (1) (a) GDPR by accepting the WhatsApp Terms of Service when first using the app on their device. The transmission of data of such users who do not use WhatsApp and/or have not contacted us via WhatsApp is thus excluded.
For the purpose and scope of data collection and further processing and use of the data by WhatsApp, as well as your rights and settings options to protect your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
Within the scope of the processing operations mentioned above, data may be transferred to servers of Meta Platforms Inc. in the USA.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
8.5 Product availability notification by e-mail
For temporarily unavailable items, you can subscribe to receive e-mail product availability notifications. In this case, we will send you a one-time e-mail message regarding the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. Providing further data is voluntary and may be used to address you personally. For mailing, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent by clicking on a verification link sent to the e-mail address provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. In doing so, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any potential misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail product availability notification service is used strictly for the intended purpose.
You can unsubscribe from the availability notifications at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your e-mail address will be immediately deleted from our distribution list established for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.
8.6 Shopping cart reminders by e-mail
In the event that you abandon your purchase with us before completing the order, you have the option to receive a one-time e-mail reminder regarding the contents of your virtual shopping cart.
The only mandatory information for sending this reminder is your e-mail address. Providing further data is voluntary and may be used to address you personally. For mailing, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent by clicking on a verification link sent to the e-mail address provided.
By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR for the purpose of sending a shopping cart reminder. In doing so, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any potential misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service is used strictly for the intended purpose.
You can unsubscribe from the shopping cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your e-mail address will be immediately deleted from our distribution list established for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.
9) Data processing for order fulfillment
9.1 Insofar as necessary for the fulfillment of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) (b) GDPR.
If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact details you provided when placing the order in order to inform you personally within the framework of our statutory information obligations in accordance with Art. 6 (1) (c) GDPR. Your contact details will be used strictly for the purpose of communicating updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.
9.2 Passing on of personal data to shipping service providers
- DHL
As a transport service provider, we use the following provider: DHL Paket GmbH, Charles-de-Gaulle-Str. 20, 53113 Bonn, Germany.
We will pass on your e-mail address and/or telephone number to the provider in accordance with Art. 6 (1) (a) GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided you have given your express consent to this during the ordering process. Otherwise, we will only pass on the recipient's name and delivery address to the provider for the purpose of delivery in accordance with Art. 6 (1) (b) GDPR. Data is only passed on to the extent that this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.
You may revoke your consent at any time with effect for the future by notifying the controller mentioned above or the provider.
9.3 Use of payment service providers
- Apple Pay
If you opt for the "Apple Pay" payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing takes place via the "Apple Pay" function of your terminal device operated with iOS, watchOS or macOS by charging a payment card stored in "Apple Pay". Apple Pay uses security features integrated into the hardware and software of your device to protect your transactions. To authorize a payment, you must therefore enter a code previously set by you and verify it using the "Face ID" or "Touch ID" function of your device.
For the purpose of payment processing, the information you provided during the ordering process, together with information about your order, will be transmitted to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for the purpose of executing the payment. The encryption ensures that only the website via which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number as well as a transaction-specific, dynamic security code to the original website to confirm the success of the payment.
Insofar as personal data is processed during the described transmissions, the processing takes place exclusively for the purpose of payment processing in accordance with Art. 6 (1) (b) GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.
If you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made via Safari on your Mac, the Mac and the authorization device communicate via an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you. You can deactivate the option to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and deactivate "Allow Payments on Mac".
Further information on data protection with Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027
- Klarna
One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you select a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be passed on in accordance with Art. 6 (1) (b) GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
If you select a payment method where the provider makes an advance payment (e.g., purchase on account, installment purchase, or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, zip code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative means of payment).
In order to safeguard our legitimate interest in determining the creditworthiness of our customers, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
For the decision-making process within the framework of the application review, identity and credit information from the following credit agencies may also be included alongside internal provider criteria in accordance with Art. 6 (1) (f) GDPR:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values includes, among other things, address data, but is not limited to this.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for the contractual payment processing.
- PayPal
One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method from the provider that requires you to make an advance payment, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be passed on in accordance with Art. 6 (1) (b) GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
If you select a payment method where we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, zip code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative means of payment).
In order to safeguard our legitimate interest in determining your creditworthiness in such cases, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values includes, among other things, address data, but is not limited to this.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for the contractual payment processing.
- Shopify Payments
One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
If you select a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be passed on in accordance with Art. 6 (1) (b) GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Sofortüberweisung
One or more online payment methods from the following provider are available on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden
If you select a payment method from the provider that requires you to make an advance payment (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be passed on in accordance with Art. 6 (1) (b) GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Stripe
One or more online payment methods from the following provider are available on this website: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland
If you select a payment method from the provider, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be passed on in accordance with Art. 6 (1) (b) GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
9.4 Collection and processing of health data
The processing of personal health data may be necessary for processing your order for medicinal products.
Health data is a special category of personal data that allows for direct or indirect conclusions to be drawn about a person's physical and/or mental health status.
The health data you provide during the ordering process (e.g., information about the type and quantity of the ordered medicinal products) will only be processed by us for the purpose of contract performance if you have given us your express consent via opt-in in accordance with Art. 6 (1) (a) GDPR.
Your provided health data will be collected and processed strictly for the intended purpose and within the framework of applicable legal data protection requirements. In principle, health data is not passed on to third parties. Only in the event of an order for prescription-only medicinal products do we forward the provided health data – provided you have given your consent – to your health insurance company for billing purposes.
You can revoke your consent at any time with effect for the future by notifying the party responsible for data processing.
9.5 Electronic withdrawal function for distance contracts
Consumers who enter into contracts on this website where a statutory right of withdrawal exists have the option to declare their withdrawal via an electronic withdrawal function in accordance with the applicable withdrawal provisions.
When using the withdrawal function, in addition to information identifying the contract to be withdrawn from, other personal information such as the consumer's first and last name and e-mail address must be provided or confirmed.
The collection of this information and its transmission to us takes place in accordance with Art. 6 (1) (b) GDPR and only to the extent necessary for the proper processing of the withdrawal. The personal data provided is also used on the basis of Art. 6 (1) (b) GDPR to confirm receipt of the withdrawal declaration via e-mail. Another legal basis for the processing is Art. 6 (1) (c) GDPR. We are legally obliged to provide an electronic withdrawal function for distance contracts with consumers that require payment.
10) Web analysis services
Google Analytics 4
This website uses Google Analytics 4, a web analysis service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.
As a standard, when visiting the website, Google Analytics 4 places cookies, which are stored as small text files on your terminal device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits to exclude direct personal reference.
The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.
Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide further services associated with website and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google. The data collected during the use of Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the terminal device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.
We have concluded an order processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=en&gl=en and at https://policies.google.com/technologies/partner-sites
Demographic features
Google Analytics 4 uses the special "demographic features" function and can use it to create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to any specific person and will be deleted after being stored for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you would like to stop cross-device analysis, you can deactivate the "Personalized Ads" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=en. Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=en
UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 (1) (a) GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
11) Retargeting/ Remarketing and Conversion Tracking
11.1 Meta Pixel
We use the service "Meta Pixel" from the following provider within our online services: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta").
If you click on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter with the help of "Meta Pixel". After being redirected, this URL parameter is then entered into the user's browser by a cookie that our linked page itself sets.
This enables Meta, on the one hand, to determine the visitors to our online services as a target group for the display of advertisements (so-called "Ads"). Accordingly, we use the service to show the Facebook and/or Instagram ads we have placed only to users who have shown an interest in our online services or who have certain characteristics (e.g., interests in certain topics or products determined based on the websites visited) that we transmit to Meta (so-called "Custom Audiences").
On the other hand, the "Meta Pixel" can be used to track whether users were redirected to our website after clicking on an advertisement and what actions they took there (so-called "conversion tracking").
The collected data is anonymous to us, meaning it does not provide us with any information about the identity of the users. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.
All processing described above, in particular the setting of cookies for reading information on the terminal device used, is only carried out if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, there may also be a transfer to servers of Meta Platforms Inc. in the USA.
For data transfers to the USA, the provider has committed to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
11.2 Google Ads Remarketing
This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.
For this purpose, Google sets a cookie in your browser, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. The information obtained in this process generally includes your IP address.
Any further data processing only takes place if you have consented to Google that your internet and app browser history may be linked by Google to your Google account and that information from your Google account may be used to personalize ads that you view on the web. If you are logged into Google while visiting our website in this case, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC in the USA.
All processing described above, in particular the setting of cookies for reading information on the terminal device used, is only carried out if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
For data transfers to the USA, the provider has committed to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Details on the processing initiated by Google and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/
11.3 Google Ads Conversion Tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
We use the Google Ads service to draw attention to our offers on external websites with the help of advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our goal is to show you advertisements that are of interest to you, to make our website more interesting for you, and to achieve a fair calculation of the advertising costs incurred.
The cookie for conversion tracking is set when you click on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies generally lose their validity after 30 days and are not used for personal identification. If you visit certain pages of this website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Every Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained using the conversion cookie, which also includes your IP address, is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page provided with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC in the USA.
Details on the processing initiated by Google Ads Conversion Tracking and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of cookies for reading information on the terminal device used, is only carried out if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in available from Google at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=en
In order to address users whose data we have received in the context of business or business-like relationships with even more relevant advertising, we use a function for customer matching as part of Google Ads. For this purpose, we transmit one or more files with aggregated customer data (primarily email addresses and telephone numbers) to Google electronically. Google does not receive access to clear data, but automatically encrypts the information in the customer files using a special algorithm during the transmission process. The encrypted information can then only be used by Google to match it to existing Google accounts that the data subjects have set up. This enables the display of personalized advertising across all Google services linked to the respective Google account.
The transmission of customer data to Google only takes place if you have given us your express consent to do so in accordance with Art. 6 (1) (a) GDPR. You can revoke this consent to us at any time with effect for the future. Further information on Google's data protection measures regarding the customer matching function can be found here: https://support.google.com/google-ads/answer/6334160?hl=en&ref_topic=10550182
Google's privacy policy can be viewed here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has committed to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12) Page functionalities
12.1 Facebook plugins
Plugins of the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
These plugins enable direct interactions with content on the social network.
To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.
This integration ensures that when you call up a page of our website that contains such plugins, no connection is yet established with the provider's servers.
Only when you activate the plugins and thus give your consent to the data transfer in accordance with Art. 6 (1) (a) GDPR does your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, certain information about your end device (including your IP address), your browser, and your page history is transmitted to the provider to a certain extent and, if applicable, further processed there.
If you are logged into an existing user profile on the provider's social network, information about the interactions performed via the plugins will also be published there and displayed to your contacts. You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on data that has already been transferred to the provider.
Data can also be transferred to: Meta Platforms Inc., USA.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.2 Instagram plugins
Plugins of the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
These plugins enable direct interactions with content on the social network.
To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.
This integration ensures that when you call up a page of our website that contains such plugins, no connection is yet established with the provider's servers.
Only when you activate the plugins and thus give your consent to the data transfer in accordance with Art. 6 (1) (a) GDPR does your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, certain information about your end device (including your IP address), your browser, and your page history is transmitted to the provider to a certain extent and, if applicable, further processed there.
If you are logged into an existing user profile on the provider's social network, information about the interactions performed via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on data that has already been transferred to the provider.
Data can also be transferred to: Meta Platforms Inc., USA.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.3 Pinterest plugins
Plugins of the social network of the following provider are used on our website: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
These plugins enable you to have direct interactions with content on the social network.
To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.
This integration ensures that when you call up a page of our website that contains such plugins, no connection is yet established with the provider's servers.
Only when you activate the plugins and thus give your consent to the data transfer in accordance with Art. 6 (1) (a) GDPR does your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, certain information about your end device (including your IP address), your browser, and your page history is transmitted to the provider to a certain extent and, if applicable, further processed there.
If you are logged into an existing user profile on the provider's social network, information about the interactions performed via the plugins will also be published there and displayed to your contacts. You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on data that has already been transferred to the provider.
Data can also be transferred to: Pinterest Inc., USA.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
12.4 Vimeo
This website uses plugins to display and play videos from the following provider: Vimeo.com, Inc., 330 West 34th Street, 10th Floor, New York, NY 10001, USA
When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the provider's servers in order to load the plugin. In this process, certain information, including your IP address, is transmitted to the provider.
If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics, and prevent abusive behavior.
If you are logged into a user account with the provider during your visit to our site, your data will be directly assigned to your account when you click on a video. If you do not wish for the data to be associated with your account, you must log out before activating the playback button.
All of the aforementioned processing, in particular the setting of cookies for reading information on the end device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the "Cookie Consent Tool" provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.5 Google Web Fonts
This page uses so-called Web Fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
When you call up a page, your browser loads the required Web Fonts into your browser cache to display texts and fonts correctly and establishes a direct connection to the provider's servers. In this process, certain browser information, including your IP address, is transmitted to the provider.
Data can also be transferred to: Google LLC, USA
The processing of personal data in the course of establishing a connection with the font provider only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the "Cookie Consent Tool" provided on the website. If your browser does not support Web Fonts, a standard font from your computer will be used.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.6 - Google reCAPTCHA
On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.
Data can also be transferred to: Google LLC, USA. Fonts loaded from the internet by Google are used for the visual design of the captcha window. There is no processing of information other than that mentioned above, which is already transmitted to Google via the functionality of reCAPTCHA.
The service checks whether an input is made by a natural person or abusively by mechanical and automated processing, and blocks spam, DDoS attacks, and similar automated harmful access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation. Cookies may be used for this purpose, i.e., small text files that are stored in the browser of the end device.
Insofar as the processing described above is based on cookies, these are only set if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual self-responsibility on the internet and preventing abuse and spam in accordance with Art. 6 (1) (f) GDPR.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.7 Google Customer Reviews (formerly Google Certified Shops Program)
We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program gives us the opportunity to obtain customer reviews from users of our website. In this process, you will be asked on our website, after using our services, whether you would like to participate in an email survey from Google.
If you give your consent in accordance with Art. 6 (1) (a) GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews in which you will be asked to rate your purchasing experience on our website. The review you provide will subsequently be aggregated with our other reviews and displayed in our Google Customer Reviews logo as well as in our Merchant Center dashboard. In addition, your review will be used for Google Seller Ratings. In the context of using Google Customer Reviews, personal data may also be transmitted to the servers of Google LLC. in the USA.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to Google.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/
13) Tools and other services
Cookie Consent Tool
This website uses a so-called "Cookie Consent Tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to you when you access the page in the form of an interactive user interface, on which you can grant consent for certain cookies and/or cookie-based applications by ticking boxes. Through the use of the tool, all cookies/services requiring consent are only loaded if you grant the corresponding consent by ticking the boxes. This ensures that such cookies are only set on your respective end device in the event that consent is granted.
The tool sets technically necessary cookies to store your cookie preferences. As a rule, personal user data is not processed in this process.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly cookie consent management and thus in the legally compliant design of our website.
A further legal basis for the processing is also Art. 6 (1) (c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically non-necessary cookies dependent on the respective user consent.
Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
Further information on the operator and the setting options of the Cookie Consent Tool can be found directly in the corresponding user interface on our website.
14) Rights of the data subject
14.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) towards us as the controller regarding the processing of your personal data, with reference to the cited legal basis for the respective exercise requirements:
- Right of access pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to notification pursuant to Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.
14.2 RIGHT TO OBJECT
IF, WITHIN THE SCOPE OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
15) Duration of storage of personal data
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and – where applicable – additionally by the respective statutory retention period (e.g., commercial and tax retention periods).
When processing personal data on the basis of express consent in accordance with Art. 6 (1) (a) GDPR, the data concerned is stored until you revoke your consent.
If there are statutory retention periods for data that is processed in the course of legal or quasi-legal obligations on the basis of Art. 6 (1) (b) GDPR, this data is routinely deleted after the expiry of the retention periods, provided that it is no longer required for contract fulfillment or contract initiation and/or no legitimate interest in further storage exists on our part.
When processing personal data on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims.
When processing personal data for the purpose of direct marketing on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (2) GDPR.
Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.
Copyright notice: This privacy policy was created by the specialist lawyers of IT-Recht Kanzlei and is protected by copyright (https://www.it-recht-kanzlei.de)
Date: 25.09.2026, 13:29:00
